Joshua Smith

Joshua Smith leads the health products unit of Portico Benefit Services, a ministry of the Evangelical Lutheran Church in America. He designs programs and products enhancing the well-being of 30,000 plan members. His work transformed Portico’s health plan design to a navigator model combined with a robust set of personalized programs, enabling both members and the organization to take a more hands-on approach to controlling costs and improving outcomes. As a former product director at Optum, he supported the advancement of an onsite wellness strategy and integration into the broader end-to-end wellness solution. Joshua began his career in Accenture’s consumer-directed healthcare practice during the rise of consumerism and consumer-driven healthcare plans. As a consultant and then employee, he also helped deliver Blue Cross Blue Shield Association’s first consumer-driven healthcare plan for federal employees and introduce value-based benefit design and wellness incentives for the Federal Employees Health Benefits Program.